Affiliate Programs

You’ve probably noticed the Privacy Policy post below. You may be wondering why I posted it there. Well, the truth is because I’m old and getting absent minded!

Every blog or website you build should have a Privacy Policy and a Terms and Conditions or a Terms of Usage page.

Why?

Because not only is it good netiquette but it will also help you out with ranking in many of the Search engines. Yahoo and MSN are sticklers for a Privacy Policy and Terms page. I thought I had already put those pages up here, but apparently I overlooked them.

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There is so much B.S. flying around Webmaster circles these days about what you should or should not do about link building. One “Guru” will tell you that you should “Do This” when building links and another will tell you “Not To Do This” when link building.

If the top SEO experts around the World can not come to an agreement about what should or should not be done when building links, then what is the every day Joe supposed to do?

Just take a look at the document over at SEOMoz about ranking factors.

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How To Turn Low Quality and Questionable Links into High Quality One Way Links

Warning: The following method of link building (link laundering) is looked upon as either a Gray or Black Hat technique by many in the Internet World. I feel it’s my duty to educate my readers about these tactics so you’re aware of them if you ever see your competition using them against you.

Have you ever ran across sites that ranked higher than your site, but felt your site was much better, so you wondered how that could happen? Some of you may have actually used tools like SEO Quake or SEO for Firefox and found that those sites had more links to them than yours did.

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By now most of you have heard about a group of people who call their self Anonymous who Googlebombed the Google SERPS with the terms “dangerous cult” and “brainwashing cult” and aimed the Googlebomb at the Church of Scientology’s website.

Why should any of us care? Because we can learn an important lesson here!

What’s the lesson? The Lesson to be learned is; no matter what Google or any other “Authority” states, Googlebombing still works and works well!

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I was browsing a small business forum the other day and noticed a post by a business owner. The business owner had hired a “SEO Expert” to increase their rankings in the Search Engines. After nearly a year, their website was no where near the top of any Search Engine.

He emailed his site to me to take a look at it for him. It only took a second looking at the source to realize this guy had hired the wrong person to do SEO on their website. A quick look at his site with my Firefox SEO extension showed no backlinks.

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There was a time not too long ago that if you needed a boost in the Search Engine Rankings all you had to do is submit your site to hundreds of Internet Directories and watch your website or blog crawl up the SERPS.

Fast forward a few years and that’s not necessarily the case any longer.

Oh Directories, How I Use To Love Thee

As I said above, in the past Directories were a short cut to a bundle of backlinks that would help your rankings.

So what has happened?

The same thing that happens to many good things on the Internet.

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